Fighting for the top spot on Google can be pretty competitive these days. Knowing how to display content for your restaurant’s website is crucial to get users clicking the link to your website instead of your competitor’s. …

Not only do we eat with our mouths; we also eat with our eyes. Did you know that 82% of people would buy a dish based on an image of it, regardless of whether or not they wanted it in the first place? Restaurants that went from text-heavy menus to…

National chain restaurants may seem to have the advantage when it comes to competing against small, local restaurants. It’s easy to yield to the big chain restaurants and their extravagant marketing techniques when sometimes it feels like your small business is just trying to stay afloat. …

Companies like Uber Eats, DoorDash, and Grubhub are robbing you of your profits. Their high fees have contributed to restaurant closures across the country. Don’t let your business be one of them. See how you can increase your profit margins while continuing to meet the high demand for food delivery. …

You already get your customers in the door. Now you want them to keep coming back. Existing customers are the backbone of any restaurant, and keeping them happy will indeed bring them back. It is far more impactful and efficient to retain loyal customers than acquiring new ones because when…

When the pandemic hit, restaurants immediately felt the pain as many had to shut their doors, in many cases only for takeout or drive-through service. To alleviate this challenge, mobile apps have become a huge revenue stream for restaurant businesses. There are many companies that have been very successful in…

When speaking of digital marketing, people usually think of marketing on social media sites such as Facebook, Instagram, or LinkedIn. However, there is another powerful platform that has sometimes been forgotten in the modern day: the good old organic word of mouth. Word of mouth (WOM) is the most valuable…

Why is social media important to your restaurant? More and more people are using social media, especially in the pandemic. According to Hootsuite, 15.5 users join social media every second. Social Media can help restaurants enhance customer awareness without spending a large budget on traditional marketing methods like print or…

What would be the best way to create a campaign that stands out this romantic season for not only being safe but also compelling enough to attract thousands of online orders? As Valentine’s Day approaches, restaurants rush to prepare ideas for promotional campaigns to drive sales as demand for romantic…